{"id":4227,"date":"2025-03-10T09:00:00","date_gmt":"2025-03-10T06:00:00","guid":{"rendered":"https:\/\/track.com.tr\/?p=4227"},"modified":"2025-01-17T15:57:27","modified_gmt":"2025-01-17T12:57:27","slug":"surdurulebilirlik-stratejisinin-olmamasi-isletmenizi-nasil-etkiler","status":"publish","type":"post","link":"https:\/\/track.com.tr\/en\/surdurulebilirlik-stratejisinin-olmamasi-isletmenizi-nasil-etkiler\/","title":{"rendered":"HOW DOES THE LACK OF A SUSTAINABILITY STRATEGY IMPACT YOUR BUSINESS?"},"content":{"rendered":"\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-46c7411e032c24ffa00696dbe983b497 wp-block-paragraph\">How does the lack of a sustainability strategy impact your business? And how can EAM technology help you? Let\u2019s explore the possible outcomes of not having a sustainability strategy.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-light-black-color has-text-color has-link-color wp-elements-bc26bc504ba85a4867d92d85d6126efa\"><strong>1. Customers leave<\/strong><\/h4>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-79e72d4b97dc65c11c0dd78dbceb2313 wp-block-paragraph\">People are fed up with companies that disregard how their business practices impact the planet, with the majority willing to pay more to support environmentally friendly alternatives.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-ff6919ca0ac611c2f129eff84daa29f9 wp-block-paragraph\">The Global Sustainability Study by Simon-Kucher &amp; Partners surveyed 10,000 people across 17 countries to understand why sustainability is increasingly important in purchasing decisions. It turns out that globally, 85% of respondents report shifting their purchase behavior to support sustainable options\u2014even if it costs more.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-1be455ab244f666608e990aed3dec711 wp-block-paragraph\">Not surprisingly, customers expect enterprises to put their money where their mouths are, backing up claims of environmental consciousness with science and hard facts.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-aec5377afd1a728054f8c03b8653d213 wp-block-paragraph\">For asset-dependent organizations, this means tracking hundreds and even thousands of enterprise assets to report on various environmental outputs, including carbon emissions, air and water pollution, deforestation, waste management, water usage, and many other measurements.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-2947302a13966c5c982d100337c0ffa7 wp-block-paragraph\"><a href=\"https:\/\/blog.ifs.com\/2023\/03\/ifs-predictions-2023-enterprise-asset-management-eam-technology\/\" target=\"_blank\" rel=\"noreferrer noopener\">EAM technology<\/a>&nbsp;helps the planet and the bottom line, connecting diverse components and providing broad oversight of the entire operation. Along with ensuring asset productivity and other traditional business outputs, enterprises can set specific sustainability goals, track performance, and receive real-time alerts when anomalies occur.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-19a0344448b07adf7a5f7b007f3a6aef wp-block-paragraph\">Most importantly, EAM technology enables detailed reporting to prove compliance with regulatory and industry standards\u2014incontrovertible proof of the company\u2019s commitment to sustainability.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-light-black-color has-text-color has-link-color wp-elements-1134ea64998b14ca3d032e46cbd539cf\"><strong>2. Hiring (and retaining) people is difficult<\/strong><\/h4>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-09468b1f8bf2ad0c07a20fc8082e57bf wp-block-paragraph\">People want to take pride in their work and their employer, favoring job offers from companies with an established track record in sustainability practices. 51% of people* report that they won\u2019t work for a company that doesn\u2019t have strong social or environmental commitments.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-07dd044f6cf2d94498fd684a84a5cdc5 wp-block-paragraph\">These numbers only increase within younger demographics, with 96% of millennial employees* requiring that their employers take active steps to become more sustainable over time. With millennial employees projected to make up to&nbsp;<a href=\"https:\/\/www.inc.com\/peter-economy\/the-millennial-workplace-of-future-is-almost-here-these-3-things-are-about-to-change-big-time.html\" target=\"_blank\" rel=\"noreferrer noopener\">75% of the workforce by 2025<\/a>, it\u2019s clear that enterprises that want to be an employer of choice will need a strong sustainability ethos.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-ca2f12079cd4e401d93630167dcf38ee wp-block-paragraph\">EAM technology delivers hard numbers a company can use to prove its position and performance relative to sustainability. Along with real-time data, EAM tracks performance over time, comparing present-day results with established benchmarks.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-light-black-color has-text-color has-link-color wp-elements-4e2e7f09407d0a7c0506db4c8dd293b7\"><strong>3. Investors won\u2019t invest<\/strong><\/h4>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-767a44d7cdab000e3eb07a46791dcfd0 wp-block-paragraph\">Socially conscious investors rely on environmental, social, and governance (ESG) standards to gauge a company\u2019s behavior when screening potential investments. If an organization falls short of its ESG commitments, the investment is redirected to businesses with a positive track record and consistent results.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-4bd97522475bd414f865d79aceaf5f6d wp-block-paragraph\">According to PWC research, ESG has become a make-or-break consideration for leading investors globally:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-light-black-color has-text-color has-link-color wp-elements-5a78efb4adaa85c48c0d093720770ac9\">49% of investors express willingness to divest from companies that aren\u2019t taking sufficient action on ESG issues<\/li>\n\n\n\n<li class=\"has-light-black-color has-text-color has-link-color wp-elements-c49d2b1b772b9bcba4ccad1c328d716f\">59% of investors say lack of action on ESG issues makes it likely they\u2019d vote against an executive pay agreement (a third of investors have already taken this action)<\/li>\n\n\n\n<li class=\"has-light-black-color has-text-color has-link-color wp-elements-81d541906c84f1d9d722dcfdccde239b\">79% state that how a company manages ESG risks and opportunities is an important factor in their investment decision-making<\/li>\n<\/ul>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-b1aa01ca3539f8daee06d04c55294726 wp-block-paragraph\">From the perspective of sustainability, ESG standards consider how a company safeguards the environment, including corporate policies to address climate change and other factors.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-04b425776f43b07d29a11ea34adb3a19 wp-block-paragraph\">ESG requirements&nbsp;<a href=\"mailto:https:\/\/wwwstage.ifs.com\/assets\/enterprise-asset-management\/minimizing-the-environmental-impact-of-asset-intensive-organizations-through-eam\" target=\"_blank\" rel=\"noreferrer noopener\">easily integrate into an enterprise\u2019s digital strategy<\/a>&nbsp;through intelligent EAM data and reporting. Asset-intensive organizations can share detailed reports and data to help investors evaluate potential environmental impacts, including how the company manages these risks.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-light-black-color has-text-color has-link-color wp-elements-7cb96d00bb6090e999c9fcf92886db4b\"><strong>Corporate reputations are irreparably damaged<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-c2be5e94873ecee37b2df49aae050689 wp-block-paragraph\">When companies ignore or purposely damage the environment, public and regulatory responses are immediate and intense. Especially if the business fails to meet goals to which it has already committed.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-ffce34d3031656442ed2d8d1a2b08584 wp-block-paragraph\">Perceived as greenwashing, customers judge falling short on sustainability commitments harshly, negatively impacting how they experience the company\u2019s products and services.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-02c884fc4d12a5427e06e3ab466071dd wp-block-paragraph\">In July 2022, the Harvard Business Review studied 202 publicly traded large US firms, examining goals and actions related to green product innovation (GPI). The study also incorporated customer satisfaction, social responsibility, and accounting and financial data from vetted sources.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-b5a2d081b8d3140fb38af3c309be670f wp-block-paragraph\">The results? Companies perceived to be greenwashing experience a 1.34% drop in their ACSI customer satisfaction score. While this may seem like a small effect, given the narrow range within which most companies compete, even a small change has significant implications for corporate performance.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-1eb8fd170ba26845ce60d197839bd951 wp-block-paragraph\">With EAM technology, enterprises can easily manage asset performance, delivering on stated commitments and adjusting course proactively to stay on track.<\/p>\n\n\n\n<p class=\"has-light-black-color has-text-color has-link-color wp-elements-eb9ce0dd63968c241b327ee2c172a5b2 wp-block-paragraph\">If an environmental incident is due to asset failure, EAM technology provides the business with historical and real-time data to help determine how the failure occurred. In scenarios where negligence is not a factor, reputational damage is often mitigated.belirlemeye yard\u0131mc\u0131 olmak i\u00e7in ge\u00e7mi\u015f ve ger\u00e7ek zamanl\u0131 veriler sa\u011flar. \u0130hmalin bir etken olmad\u0131\u011f\u0131 senaryolarda, itibar hasar\u0131 genellikle hafifletilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SOURCE: Bas Beemsterboer.(2023 March 28).How Does the Lack of a Sustainability Strategy Impact Your Business?.IFS Blog. <a href=\"https:\/\/blog.ifs.com\/2023\/03\/how-does-the-lack-of-a-sustainability-strategy-impact-your-business\/\"><strong>https:\/\/blog.ifs.com\/2023\/03\/how-does-the-lack-of-a-sustainability-strategy-impact-your-business\/<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How does the lack of a sustainability strategy impact your business? And how can EAM technology help you? Let\u2019s explore the possible outcomes of not having a sustainability strategy. 1. Customers leave People are fed up with companies that disregard how their business practices impact the planet, with the majority willing to pay more to<\/p>\n","protected":false},"author":1,"featured_media":4225,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-4227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/posts\/4227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/comments?post=4227"}],"version-history":[{"count":2,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/posts\/4227\/revisions"}],"predecessor-version":[{"id":4229,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/posts\/4227\/revisions\/4229"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/media\/4225"}],"wp:attachment":[{"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/media?parent=4227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/categories?post=4227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/track.com.tr\/en\/wp-json\/wp\/v2\/tags?post=4227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}